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This multimedia presentation was one of four engagements developed for Organon Pharmaceuticals by members of our design team. The short audio visual multimedia presentations were designed to educate the field about Arixtra and build enthusiasm for the brand. In addition the collaborative effort between our the media design team and Organon's plans for a new marketing image begin disseminating key brand messages.

Short multimedia presentations are now utilized by countless corporations to conduct Internet and CD based advertising for new product ads, upcoming events and press releases. These presentations are an influential and cost effective method to promote information through an audio visual experience that can potentially reach countless members of your target audience and internal corporate staffs.

RESULTS
Vice President of Marketing felt that the series was so successful that he utilized portions of the material to open the brand launch meeting